Our real estate websites are built entirely on the WordPress platform. This popular content management system is easy-to-use, loved by Google and is used by more than 60 million websites, including 42.8% of the top 10 million websites as of October 2021. WordPress is open source software so it’s constantly evolving and being improved by thousands of developers around the globe, which ensures that every aspect of your website is non-proprietary.
Style Agent real estate websites incorporate responsive mobile design so they adapt beautifully and deliver the full website content to any iPad, iPhone, Android tablet, laptop, etc. We practice the mobile-first design philosophy that aims to create better experiences for users by starting the design process from the smallest of screens: mobile. Designing your website for mobile devices helps to ensure that your users’ experience is seamless on every device.
Working from an evolving pool of literally thousands of highly rated WordPress themes, our design team will scout out and hand-pick a selection of themes that match your desired criteria, and help you to choose the perfect design for your website project. These premium WordPress themes have already undergone many hours of development, so we are working from a solid foundation to personalize the design into a beautiful website for your real estate business.
Enjoy full ownership of your website files to do whatever you wish! After completion, you can take the website with you and arrange for your own web hosting and support, or for total peace of mind, choose our optional and affordable SiteCare plan. Many folks don’t realize the importance of full website ownership until they’ve had a bad experience with a web designer and have been forced to give up their website because it was non transferable.
During the design process you will be working with an experienced website designer based out of Laguna Beach, California to discuss your goals, formulate a strategy, and choose the perfect design as the foundation for your project. This collaboration helps to move the project forward smoothly and ensures that we are creating the best real estate website experience for your money.
Trusted by millions, Basecamp puts everything you need to get work done in one place. It’s the calm, organized way to manage projects, work with clients, and communicate company-wide. We invite you to Basecamp to collaborate on your project so you can easily share content (text, photos, etc.), ask questions, and see a timeline for your project.
If you have an existing logo or branding when coming to Style Agent, we will work with you to choose a design that complements your artwork. Our websites offer wonderful flexibility to incorporate your existing branding so you can avoid starting over. For those clients without a logo, we’ll select a suitable logo from Canva to work with the design and personalize it for your business.
Every Style Agent website includes up to 25 high resolution photographs and 1 HD or 4K video from Shutterstock.com. Search the Shutterstock collection of millions of professional assets and select your favorite photographs and video to enhance your real estate website. Provide your list of stock photos and video to our design team and we will take care of the download, resize, optimization and integration into your website.
Enjoy the flexibility to use any IDX system of your choice with your Style Agent real estate website. This flexibility gives you the freedom to use the perfect IDX system to meet your needs, without being pressured into using one system over another. You have a plethora of options open to you – from a simple IDX frame direct from your MLS, right through to the robust IDX Broker™ Lite or Platinum system provided by Style Agent.
Showcase property listings of any kind (Active, Sold, Rental, Commercial, etc.) with the powerful WPL Pro plugin. Loaded with options, this reliable plugin makes it easy to manually upload properties with description, features, multiple photographs, Google map, and much more. WPL Pro is a standalone installation and not connected to the MLS/IDX, which gives you complete control to manage your listings directly in your Style Agent real estate website, without the added expense of a monthly IDX subscription.
Our real estate websites are loaded with the essential core pages right out of the box. Includes Homepage, Contact, Blog, Find Your Dream Home, Your Home’s Value, List Your Home, Mortgage Calculator, Buyers Guide, Sellers Guide, Local Market Trends, Local Yelp Favorites, School Finder, Moving Checklist, Weather, and Real Estate News. The core pages ensure that you have a full website from the get go, even if you don’t have much content of your own.
Custom pages are additional pages that you request and provide the content for (text, photographs, etc.). The website package includes the first 1 hour (60 minutes) of custom page development which typically covers the creation of ‘About Me’ and ‘Testimonials’ pages. If more time is needed for additional custom page development, then we can provide a quote to build as many custom pages as you need during the website development phase, or the pages can easily be added to the website at a later date. The choice is entirely yours depending on your budget and needs.
Style Agent real estate websites include data capture fueled by Gravity Forms – the most powerful solution for building custom web forms and flows to connect with your users and expand your reach. Gravity Forms is packed with tons of time-saving tools and features to capture leads, collect payments, automate your workflows, and build your business online. It even connects seamlessly with a wide range of add-ons such as Zapier, MailChimp, PayPal, et al.
Nobody likes a slow website – and neither does Google! Which is why we tune-up our real estate websites to perform at blazing fast speeds with our website speed optimization service. Focusing on providing a faster and safer experience to your website users will positively influence SEO (Google has indicated that the speed at which your page loads is an important signal in determining its ranking), reduce bounce rates, and increase conversions! *Website Speed Optimization requires an active SiteCare subscription.
Increase your website ranking on Google and attract more visitors from social media with the help of the All In One SEO plugin! We setup and optimize All In One SEO to boost your website’s potential for better organic search engine ranking. If you want to take your WordPress website SEO to the next level, we include the Elite (paid) version of AIOSEO with our SiteBoost SEO service. It’s like adding rocket fuel to your real estate website!
Style Agent strives to ensure that our websites are made easier to use and more accessible for people with disabilities, with the strong belief that every person has the right to live with dignity, equality, comfort and independence. Our websites include the UserWay website accessibility menu that is powered by a dedicated accessibility server. The UserWay software allows us to improve compliance with the Web Content Accessibility Guidelines (WCAG 2.1).
Gain new subscribers by integrating your favorite email marketing platform direct into your Style Agent website. Whether it’s Constant Contact or Mailchimp, we can add a ‘Subscribe to my Newsletter’ area on your site to collect subscribers and build your marketing list. Email marketing is still the most affordable and effective way of advertising today so this is a great way to build your subscribers and increase your potential targets.
Social networking can help generate new business, increase sales, improve exposure and even reduce marketing costs. Your website is a hub to incorporate your favorite social media resources to help you connect with potential new customers. Whether it’s implementing social media icons for your favorite networks or embedding your Instagram feed, we can connect social media into your website with ease.
Google Analytics is a free website analytics application that helps you to analyze the traffic on your real estate website. The platform gives you a complete picture related to your site performance and allows you to track visitor behavior, see the most visited pages, where your visitors are located, and ultimately measure the effectiveness of your website. Setup your Google Analytics account and Style Agent will connect it to your website so you can start tracking the data after your website is launched.
At website launch, we will present you with a HD quality video overview of your new real estate website. Watch the short video and learn about the website’s key features, how to login to the dashboard, manage content, etc. The video is created specifically for your website, so we can go into detail about the nuances that make your website unique and highlight the areas of importance to help you understand exactly how to manage it.